Mobile tours – or scapes as we call them – made available in Whitepoint can be categorized for easy discovery. But, what if you want to bring greater attention to your scape?
Whitepoint’s Premier Authoring plan provides the ability to highlight your scape as a Featured Scape. This means that it appears prominently as a tile on the main screen of the app.
Other Ways Visitors Discover Your Mobile Tour
All Whitepoint mobile tours also have these discovery characteristics we encourage all authors to use:
- Scape naming. This is the name by which your mobile tour is referred. It appears in the top left of the scape’s tile, and repeatedly throughout your scape.
- Scape categories. Is your scape a mobile tour of a park? A bike trail? Museum? Hospital?
- Tag scapes with keywords.
- Provide a scape summary. This is what appears on the right side of the tile to attract attention to your mobile tour.
These options are all available under the “Details” tab in the Authoring Panel, by way of the “Edit Scape Details” button.
SEO Advantages for Your Mobile Tour
These discovery techniques and vehicles can give you search engine optimization (SEO) advantages for your mobile tour. As search algorithms mature and evolve, more focus is being put on the need to generate content. Every opportunity to include keywords and keyword rich content to meaningfully communicate your message is precious.
From this perspective, the items mentioned above are actually secondary to putting the building of content rich scapes first.
In the end, leveraging all of the above to work for you – as well as presenting your scape as a Featured Scape – can produce a compelling mobile tour that new visitors discover and experience.by